Marketing - Advertising - PR
Experience:
Professional Experience Summary
I have developed a strong background in luxury marketing, client relations, and event coordination, working across Monaco, France, and Prague with prestigious brands and organizations. My career so far has allowed me to build expertise in managing high-profile events, liaising with UHNW clients, and supporting business development in luxury travel, yachting, and consulting.
At the Monaco and Cannes Yacht Shows, I represented superyacht companies such as Palumbo Superyachts and Arcadia Yachts, where I was the first point of contact for potential buyers, coordinated yacht visits under strict schedules, and ensured a seamless experience for international clients.
As Assistant to the CEO at Monte Carlo Travel (Platinum Group), I organized bespoke itineraries and exclusive events for ultra-high-net-worth individuals, working closely with partners such as yacht charter companies, private jet providers, and luxury hotels to deliver flawless service.
In addition, my role as Business Development Manager at DON Monte Carlo gave me experience in PR and strategic partnerships, where I supported the execution of networking events during the Monaco E-Prix and Formula 1 Grand Prix, connecting startups with investors and enhancing brand visibility.
Earlier roles at Boston Consulting Group, UNICEF, and in political campaign management strengthened my organizational, administrative, and analytical skills, while also reinforcing my ability to adapt to diverse industries.
Education:
I am currently completing a double-degree Bachelor in Business Administration, combining studies at the International University of Monaco (specialising in Luxury Marketing and Sales in Services) and the University College Prague (specialising in Marketing and Management).
At the International University of Monaco, I have focused on courses such as Sales & Negotiation, Consumer Behaviour, Corporate Finance, and Digital Marketing, with additional exposure to Luxury Markets during a semester abroad in London.
Through the University College Prague’s Honor Track programme, I have further developed a strong foundation in PR, Marketing Management, and Quantitative Methods, while gaining a broader understanding of both macro and micro management.
This unique international academic path has equipped me with a global perspective on business and luxury industries, sharpened my analytical and creative thinking, and allowed me to apply theory directly to practice through professional experiences in Monaco, Cannes, and Prague.
Skills:
Professional Skills
Client Relationship Management
Event Coordination & Luxury Hospitality
Business Development & PR Support
Sales Support & Negotiation
Fundraising & Campaign Management
Administrative & Office Management
Soft Skills
Strong Communication & Interpersonal Skills
Organizational & Planning Abilities
Attention to Detail & Precision
Adaptability in Fast-Paced Environments
Creative & Innovative Thinking
Team Collaboration
Language skills:
Arabic
English
Additionally:
Technical Skills
Microsoft Office Suite (Excel, Word, Outlook)
Adobe Suite (Photoshop, InDesign, Lightroom)
Canva, WordPress, Keynote
Social Media Content Creation (Instagram, Reels, Stories)
E-commerce tools (basic Shopify knowledge, online product listings)