Experience:
Senior Data Analyst
OPK E Services Pvt. Ltd | Gurugram, India
March 2023 – July 2025
Managed 7+ SQL Server databases, overseeing data ingestion, access permissions, and analytical dataset development.
Applied NLP techniques for campaign optimization and audience segmentation, improving targeting efficiency.
Led and mentored a team of 4 analysts, assigning tasks, reviewing outputs, and ensuring data quality.
Directed weekly review calls for multiple mailing accounts, analyzing campaign performance and recommending creatives and offers—achieving a 30% increase in weekly revenue through Excel reports and Tableau dashboards.
Junior Data Analyst
OPK E Services Pvt. Ltd | Gurugram, India
June 2021 – March 2023
Designed and optimized data models and pipelines for KPI and operational metric tracking.
Automated daily reporting workflows, reducing manual effort by 80% and accelerating report delivery.
Identified inefficiencies in data systems, implementing cleaning and standardization protocols for improved accuracy.
Partnered with cross-functional teams to define metrics, streamline reporting, and ensure data consistency across departments.
Education:
EDUCATION
University of North Texas -Denton, Texas, USA
Master of Science, Data Science (2025-2027)
Banasthali University – Rajasthan, India
Bachelor of Technology (B.Tech), Computer Science and Engineering (2017 – 2021), GPA: 3.20/4.00
Skills:
KEY COMPETENCIES
Programming: Python, Java, R, MATLAB, C, C++
Databases: BigQuery, MS SQL Server, Salesforce, Ongage
Tools & Visualization: Tableau, MS Excel, Google Sheets
Data Analysis: Statistical Inference, Data Cleaning, API Integration, Automation
Relevant Coursework: Machine Learning, Natural Language Processing, Probability & Statistics
Core Skills: Communication, Ownership, Research & Development, Problem Solving, Insights Generation
