Platform Campaign Planning & Operation (E-commerce) - Malaysia
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles New York London Paris Berlin Dubai Singapore Jakarta Seoul and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us every challenge no matter how difficult is an opportunity to learn to innovate and to grow as one team. Status quo? Never. Courage? Always.
At TikTok we create together and grow together. That's how we drive impact - for ourselves our company and the communities we serve.
Join us.
In this role you will be responsible for the end to end planning & execution of our livestream initiatives supporting our ongoing e-commerce campaign plan and create reproducible content marketing strategy and collaborate with cross-functional teams to ensure all campaigns run smoothly.
Roles & Responsibilities
- Develop and execute Tiktok e-commerce promotion activities such as Mega campaigns and other campaigns to drive platform growth and to establish e-commerce consumption mentality of platform users
- Familiar with the merchandise strategy for campaigns be able to plan key metrics for recruitment coverage
- Plan and create reproducible content marketing strategy including hashtag challenges short video livestream operating procedures to drive campaign awareness according to the characteristics of local users
- Collaborate with cross-functional teams to ensure the overall quality of campaign execution
- Responsible for full-cycle campaign project management planning hands-on execution real-time monitoring and reporting
- Conduct post-mortem campaign analysis to identify innovative improvements in campaign performance and processes
- Minimum Bachelor's Degree or above
- 3-5 years of experience in e-commerce specializing in livestreams
- English and Malay language proficiency required
- Excellent writing skills planning copywriting live content planning or editing work experience or large company marketing planning experience
- Keen user product awareness familiar with domestic and foreign strong interactive products such as TikTok and instagram like to understand and accept new things have a wide range of interests and are sensitive to hot topics and news hotspots
- Strong executive ability communication ability and pressure resistance can quickly get the results
- Excellent communication and resource integration skills
TikTok is committed to creating an inclusive space where employees are valued for their skills experiences and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok our mission is to inspire creativity and bring joy. To achieve that goal we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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views: 17K
valid through: 2024-01-31