Experience:
PROFESSIONAL PROFILE
Senior Creative Graphic Designer with 10+ years of experience delivering brand identity, packaging, campaigns, digital content, and print-production work. Specialised in building and growing F&B brands across restaurant launches, menus, photography direction, social content, and customer-facing environments. Experienced in multi-brand creative delivery, franchisor compliance, and supplier production from concept through execution.
WORK EXPERIENCE
AGTHIA FOOD KUWAIT
SENIOR CREATIVE GRAPHIC DESIGNER 2024 – PRESENT
BRAND PORTFOLIO
NOVIKOV | BEEFBAR | FERDI | PHILIPPE CHOW
BURGER INN | BO MASOUD | FATAYER ALA ALTAYER | BON SWEET | BEIT DICKSON | CLUCK
• Lead visual identity and creative direction for a portfolio of local and international restaurant brands.
• Build and launch restaurant concepts from the ground up, developing visual identities, brand systems, launch campaigns, menus, packaging, and in-store collateral.
• Establish brand guidelines and visual standards to support consistent execution across digital, print, packaging, interior, and customer-facing touchpoints.
• Create integrated social content, digital campaigns, animated visuals, and motion assets aligned with marketing objectives.
• Lead photography and art direction through concepts, mood boards, shot lists, styling direction, and on-set guidance.
• Partner with franchisors and host brands to ensure creative materials comply with global brand standards; manage vendors, timelines, and production requirements.
ERMG | ENTREPRENUER RESTAURANT MANAGEMENT COMPANY KUWAIT
SENIOR GRAPHIC DESIGNER 2023 – 2024
BRAND PORTFOLIO
MISHMASH | TABEL | PASTA U
• Supported the development and launch of Tabel and Pasta U, contributing to their visual identities, launch collateral, campaign materials, and customer-facing assets.
• Assisted in shaping visual and creative direction for restaurant concepts across social media, print, outdoor advertising, and in-store touchpoints.
• Planned monthly content calendars and designed cohesive social grids, including static posts, carousels, stories, reels, and dynamic formats.
• Curated menu and food photography shoots through mood boards, styling references, shot lists, and image selection; created motion graphics for launches and promotions.
• Produced packaging artwork and print-ready die-lines, coordinating with suppliers and production partners. Supported Mishmash campaign execution during its growth into a top five brand across major food-delivery aggregators.
Al MAWASHI | LIVESTOCK TRANSPORT AND TRADING COMPANY KUWAIT
SENIOR GRAPHIC DESIGNER 2020 – 2023
• Managed publishing and production projects end to end, from concept and artwork through proofing, production, installation, and final quality checks.
• Designed consumer-product packaging, including artwork, die-lines, mock-ups, samples, and production specifications.
• Built and maintained a network of local print and production partners to support efficient, high-quality execution.
• Designed and supervised branded branch and retail materials, including window stickers, product refrigerators, flyers, brochures, annual reports, stationery, and promotional collateral.
• Coordinated printers, vendors, and installers to manage approvals, timelines, technical requirements, and brand consistency.
AL ASSRIYA PRINTING PRESS| SUBCONTRACT: KUWAIT FUND FOR ECONOMIC DEVELOPMENT KUWAIT
GRAPHIC DESIGNER 2019 – 2020
• Delivered corporate publishing and print-production projects from brief to final delivery, including artwork preparation, proofing, vendor coordination, and quality control.
• Created brochures, annual reports, stationery, calendars, product literature, and promotional materials aligned with client brand standards.
• Supervised print finishing and resolved production requirements to ensure accurate color, materials, and layout quality.
AL NAZAER PRINTING PRESS | SUBCONTRACT: KUWAIT FUND FOR ECONOMIC DEVELOPMENT KUWAIT
GRAPHIC DESIGNER 2014 – 2019
• Produced corporate and promotional print assets from initial brief through artwork finalization and production handover.
• Prepared brochures, leaflets, annual reports, calendars, stationery, and product-support materials for client communications.
• Worked with print suppliers to review proofs, select materials and finishes, and maintain delivery schedules and visual consistency.
DESIGN EXPERTISE
BRANDING & ART DIRECTION
Brand Identity · Corporate Branding · Visual Direction · Photography Art Direction · Typography & Layout
F&B DESIGN
Restaurant Launches · Menu Design · Packaging · Point of Sale · Outdoor Advertising · In-Store Collateral
DIGITAL & MOTION
Social Media Content · Digital Campaigns · Motion Graphics · Animated Posts & Stories · UI Visual Design
PRINT & PRODUCTION
Editorial Design · Annual Reports · Print-Ready Artwork · Die-Lines · Mock-Ups · Proofing · Supplier Coordination
AI-ENHANCED WORKFLOWS
AI-Assisted Design & Content Creation · Creative Prompting
PROFESSIONAL STRENGTHS
LEADERSHIP & DELIVERY
Creative Leadership · Stakeholder Management · Cross-Functional Collaboration · Project Prioritisation · Vendor Coordination
CREATIVE PRACTICE
Strategic Thinking · Brand Stewardship · Concept Development · Mentoring & Feedback · Attention to Detail · Problem-Solving
LANGUAGES
ARABIC Native
ENGLISH Professional working proficiency
Education:
Bachleor Degree of Graphic Design
Skills:
Photoshop
Illustrator
Indesign
After Effects
AI Design By Magnific
Additionally:
Senior Creative Graphic Designer with 10+ years of experience delivering brand identity, packaging, campaigns, digital content, and print-production work. Specialised in building and growing F&B brands across restaurant launches, menus, photography direction, social content, and customer-facing environments. Experienced in multi-brand creative delivery, franchisor compliance, and supplier production from concept through execution.